Effectively using data has become increasingly important in 21st century business. The ever-increasing capabilities of desktop and laptop computers along with radically decreasing data storage costs ...

How do you choose which key performance indicators (KPIs) matter to your business to understand your business’s financial ...

Measuring Key Performance Indicators, or KPIs, is critical to the success of virtually any business. You need to pay attention to various areas of performance to understand where improvements need to ...

With post-COVID workplace environments amid an ongoing revolution shaped by work-from-home and distributed workforce trends, organizations should be rethinking the use of key performance indicators ...

I’m the first to admit that an article on measurement and KPIs is not the sexiest attention-getter out there. But a 130% decrease in COS (cost of sale), 41% increase in share of voice, or 390% ...

Key Performance Indicators, or KPIs, are used to measure performance; thus the name. They serve as useful indicators of how well an organization is progressing toward a given goal (Source: Key ...

Our survey of 9,200 executives from more than 5,000 companies found that more than 70% of companies don’t yet understand KPI frameworks or advanced/predictive analytics.* If you believe as I do that ...

This article will discuss 6 KPIs that can be used to clearly determine whether a brand is providing an exceptional omnichannel customer experience. Many brands use key performance indicators (KPIs) to ...

More and more organizations are integrating Social Media in their marketing strategy. But how do you determine the impact of Social Media? When is your strategy successful and how do you measure this?